B'lue is a brand of lightly flavored, vitamin-infused water popular in parts of Southeast Asia, particularly in Vietnam, Thailand, and the Philippines. It is owned by the French food and beverage multinational corporation Danone, in some cases through a joint venture with local partners like Universal Robina Corporation in the Philippines.
Key features of B'lue vitamin water include:
Essential vitamins: The drink is typically fortified with a blend of essential vitamins, including C, B3, B6, and B12. Some versions advertise "double Vitamin C".
Refreshing taste: It has a light, subtle fruit flavor, which distinguishes it from more concentrated juices. It is described as easy to drink and refreshing for all-day hydration.
Variety of flavors: B'lue is available in a range of fruit flavors, which can vary by market. Some common flavors include lychee, calamansi, peach, orange, and cucumber lime.
Functional benefits: The brand promotes the product as a way to "recharge" and get a healthy boost of vitamins. Some variants, such as B'lue PRO, also contain electrolytes and other functional ingredients.
Market presence: B'lue is often marketed toward a young, health-conscious audience. The brand frequently sponsors sporting events, such as the Techcombank Ho Chi Minh City International Marathon, to promote its association with an active lifestyle.
B'lue vitamin water wholesaler
B'lue vitamin water is produced and distributed through joint ventures between Danone and local partners in Southeast Asia. To purchase wholesale, you can contact the specific distributor in your country or buy directly from online wholesalers like Alibaba.
By country
Philippines: Danone has a joint venture with Universal Robina Corporation (URC) to distribute B'lue.
Wholesale retailer: You can find wholesale quantities at MerryMart Wholesale.
Thailand: Danone partners with Sappe Public Company Limited to distribute B'lue via the Danone Sappe Beverages joint venture.
Wholesale retailers: Makro Pro and other distributors carry B'lue in Thailand.
Vietnam: B'lue is available in Vietnam and can be purchased wholesale from distributors and retailers.
Wholesale retailers: Distributors like Kamereo and online stores like Shopee offer wholesale options.
International wholesalers
Alibaba.com: If you need to import, suppliers on Alibaba offer B'lue vitamin water wholesale directly from the factory.
Sweet-Supply: This international online retailer also offers B'lue vitamin water and can be contacted for wholesale inquiries.
UNV Wholesale provides a reliable supply a wide range of B'LUE vitamin water brand products at competitive price , with expedited and fast dispatch for B2B: retailers, wholesalers, and commercial clients.
For a local search
For the most precise information, consider the following steps:
Contact distributors directly: Look up the contact information for Universal Robina Corporation (for the Philippines) or Sappe (for Thailand) and ask for a list of their local wholesale distributors.
Use online marketplaces: Search local wholesale e-commerce platforms in your country for B'lue listings.
Use social media: Check the official B'lue accounts on Facebook for the Philippines and Vietnam, as they often post about local availability and promotions.